KSI is readying himself for his first professional boxing match, Saturday in Cali, against grudge-match foe Logan Paul, like him a social media buzz maker.
And, smartly, KSI is looking to make most of the opportunity, by putting out a new music single, for a song called “Down Like That.”
Check it out:
Here is the release the KSI people put out:
LOS ANGELES, NOVEMBER 8, 2019 – Musical artist, boxer and international YouTube sensation KSI has unveiled his latest single, “Down Like That” featuring Rick Ross, Lil Baby and S-X, released today via BMG and available on all streaming platforms. The triple threat is no stranger to grinding outside of the ring as well, throwing punches in the music industry. His prior release, Keep Up, debuted at #1 on the UK R&B Albums chart.
KSI (which stands for Knowledge, Strength, Integrity) is the professional name of Olajide “JJ” Olatunji. This weekend, he will emerge as a newly-turned pro boxer, from amateur, as he will step into the ring to fight Logan Paul in a highly-anticipated rematch. The headlining fight will take place at The Staples Center, and follows their highly publicized initial bout at Manchester Arena, which sold out to 20,000 eager fans.
To date, KSI’s main YouTube channel has accumulated more than four billion video views and twenty million subscribers, making him the 99th most subscribed user on YouTubeinternationally. This latest single is the first of several, and further introduces the young star to the U.S. market.
Perhaps, the aptly named single will be prophetic.