Conor McGregor remains the undisputed king of the MMA box office, commanding pay-per-view draws and financial milestones that outpace the entire UFC roster. Even after a five-year layoff, the former two-division champion secured a reported $30 million contract for his rematch with Max Holloway at UFC 329. His historic purse forced middleweight champion Sean Strickland to aggressively demand similar pay recently.
There is no doubt that “The Notorious” retains an unmatched global reach, having previously topped the Forbes highest-paid athletes list. While he has historically dominated mainstream giants like Instagram, X and YouTube, the former two-division champion just opened an account on a different social media platform. However, this mega announcement comes with a bizarre twist.
Conor McGregor Debuts on TikTok With Baby Goat Goatiana
Conor McGregor joined TikTok on Monday. He made his first official post on TikTok by holding a baby goat throughout the clip, introducing the animal as his little sister. With more than 57 million combined followers already on X and Instagram, the new platform expands his digital reach while he remains sidelined from the Octagon.
“What’s up, folks? It’s Mac here with a mega announcement,” McGregor said in the video. “I’m here with my little sister, Goatiana. We’re letting you guys know we’re on TikTok, baby! Goats recognize goats. Drop us a follow, a like, a comment, and let us know what you guys think. Ain’t that right, Goatiana? Buss down, Goatiana!”
Conor McGregor just announced he’s a TikToker now 😭 https://t.co/SBUR0eDAXY
— Happy Punch (@HappyPunch) October 13, 2026
His theatrical stunt paid off immediately, as usual, pulling in a six-figure following within hours of going live. However, this mega announcement arrives three months after his 69-second loss to Max Holloway at UFC 329. In the main event, McGregor threw a jumping switch kick, landed awkwardly on his right leg, and suffered a severe knee injury that handed Holloway an easy first-round TKO victory.
The Irishman later confirmed he tore both his ACL and meniscus during the landing, adding it was the same injury he suffered in his first fight against Holloway at UFC Fight Night 26 in August 2013, only on the opposite leg.
Following surgery, the 38-year-old stated his rehabilitation will require nine to 12 months. While McGregor claims he has exactly one fight left on his current contract, the UFC brass, or Dana White personally, has yet to officially book a date. Still, he is targeting a return for International Fight Week in 2027.
BKFC President Dave Feldman Predicts Conor McGregor Bare-Knuckle Debut
After his UFC contract ends, Conor McGregor is expected to transition into active competition under the Bare Knuckle Fighting Championship banner. BKFC President Dave Feldman recently told Bloody Elbow that a bare-knuckle debut for the former UFC champion could drastically scale their business.
Feldman noted that McGregor privately expressed a strong desire to compete without gloves, predicting, “I think we will see, in 15 months or so from now, Conor McGregor fighting inside the squared circle without the gloves on.”
Feldman’s 15-month prediction aligns closely with the fighter’s goal of completing his final UFC contract obligation by mid-2027. McGregor has frequently shared his excitement about eventually stepping into the BKFC ring as a competitor, though he has avoided giving an exact timeline in his comments.
